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🍪 Cookie Policy
Effective Date: November 11, 2025
This Cookie Policy explains how VidhiVidhan.com, an online product of Evexta Innovations Private Limited (“we”, “us”, or “our”), uses cookies and similar tracking technologies to recognize you when you visit our website. It describes what these technologies are, why we use them, and your rights to control their use.
1. What Are Cookies?
Cookies are small data files placed on your device (computer, tablet, mobile) when you visit a website. They help websites function properly, operate more efficiently, and provide analytical information to improve user experience.
Cookies may be:
- Session Cookies: Deleted automatically when you close your browser.
- Persistent Cookies: Remain stored on your device until they expire or are deleted.
Cookies do not typically contain personal information but may be linked to personal data stored by us.
2. Why We Use Cookies
We use cookies and related technologies (web beacons, tracking pixels, local storage) to support our services including:
- Online Pooja Booking
- Astrological Consultations & Reports
- E-commerce Product Purchases
- Tripholy.com Pilgrimage Package Integrations
Cookies help us to:
- Authenticate users and maintain secure sessions.
- Remember items added to your cart or pooja booking selections.
- Save preferences such as language, timezone, location, and past forms.
- Improve website performance and functionality.
- Monitor site errors, traffics patterns, and conversion funnels.
- Provide personalized religious, spiritual, or astrological content.
- Run & optimize advertising campaigns across platforms.
3. Types of Cookies We Use
We categorize cookies into the following groups:
3.1. Strictly Necessary Cookies (Essential)
These cookies are required for the website to function. Without them, services like checkout, user login, and secure access will not work.
- Purpose: Security, authentication, transaction processing, session management.
- Examples: Login sessions, cart cookies, security tokens.
- Consent: These cannot be disabled via our banner.
3.2. Performance & Analytics Cookies
These cookies collect anonymous data about site usage. They help us understand website performance, reduce errors, and improve our pooja booking and astrology workflow.
- Purpose: Traffic analysis, behavior insights, error tracking.
- Tools Used: Google Analytics, server logs, heatmap tools.
- Data: Pages visited, time spent, actions taken, device info.
3.3. Functionality Cookies
These cookies enhance your experience by remembering your personal choices.
- Purpose: Language preferences, saved charts, birth detail forms, wishlist, recently viewed poojas.
- Data: Preferences and UI customization settings.
3.4. Advertising & Targeting Cookies (Third-Party)
These cookies allow us and our advertising partners to show more relevant ads to you.
- Purpose: Personalized ads, retargeting, measuring campaign effectiveness.
- Third Parties: Google Ads, Facebook Pixel, Instagram, YouTube tracking, affiliate platforms.
- Note: These may track browsing across websites outside VidhiVidhan.com.
3.5. Social Media Cookies
These cookies allow content sharing and social interactions through platforms like Facebook, Instagram, Twitter, and YouTube.
- Purpose: Share buttons, embedded reels/videos, login via social accounts.
- Note: Social media platforms may use this data independently.
3.6. Security & Fraud Prevention Cookies
These cookies help detect fraudulent activities, prevent misuse, and ensure safe transactions.
- Purpose: Detect unusual behavior, safeguard against bots, payment security.
4. Third-Party Cookies & External Services
We may allow selected third parties to set cookies on our site to provide:
- Payment processing (e.g., Stripe)
- Analytics (Google Analytics)
- Marketing automation
- Content delivery networks (CDNs)
- Video embedding (YouTube)
Each third party has its own privacy policy and cookie practices.
5. Managing Your Cookie Preferences
You have full control over your cookie preferences. You may:
- Use Your Browser Settings: Block or delete cookies in Chrome, Firefox, Safari, Edge, or others. Note that blocking essential cookies may impact site functionality.
- Use the Cookie Consent Banner: Upon first visit, you will see a banner allowing you to Accept, Reject, or Customize cookie categories (except essential cookies).
- Opt-Out of Interest-Based Ads:
- Google Ads Settings
- Facebook Ad Preferences
- Mobile device tracking limits
You may still use the website after rejecting cookies, but some features (cart, checkout, login persistence) may not work properly.
6. Data Retention
We retain cookie data only for as long as necessary for the purpose for which it was collected. Typically, this may range from a few minutes (session cookies) to up to 24 months (persistent analytics cookies).
7. Updates to This Cookie Policy
We may revise this Cookie Policy periodically to reflect changes in:
- Technologies we use
- Legal requirements
- Our service offerings
Revisions will be posted with an updated “Effective Date.” We recommend reviewing this page regularly.
8. Contact Us
If you have questions about this Cookie Policy or our data practices, you may contact us:
Entity Name: Evexta Innovations Private Limited
Website: VidhiVidhan.com
Attention: Privacy Officer
Email: [Insert Privacy Email Address Here]
Operation Address: Plot 23, Sector 18, Maruti Industrial Area, Gurugram, Haryana – [Insert Pin Code]